Am I Ready to Wholesale? A Guide for Specialty Crop Farmers 

For farmers looking to get into the wholesale space, it can be hard to know where to start. Michigan Food and Farming Systems (MIFFS), with support from Taste the Local Difference and funds distributed through the Michigan Department of Agriculture and Rural Development (MDARD), recently launched a comprehensive guide for farmers seeking to enter this domain. The guide is complete with fresh sheet examples, considerations for farmers and wholesale clients, as well as profiles for buyer types, a readiness checklist, scheduling suggestions, and resources for wholesale regulations and guidelines. 

Who is MIFFS?

MIFFS  is a Michigan nonprofit committed to fostering a sustainable and just food and farming system throughout the state. MIFFS works toward enhancing the viability of small farms and promoting social equity through providing agricultural instruction and resource access. They strive to support and uplift farmers, particularly those from underrepresented communities, by providing resources, education, technical assistance, and networking opportunities. 

What does it mean to be a “specialty crop farmer?”

A specialty crop farmer is an agricultural producer who primarily grows crops that are not considered commodity crops, like wheat, corn, soybeans, or cotton. Instead, they focus on cultivating specific, niche or high-value crops often grown for direct consumption, local markets, or smaller-scale wholesale clients. Crops in the “specialty” family include products like fruits, vegetables, and herbs. Specialty crop farmers tend towards diversified produce options, rather than producing large quantities of one crop (referred to as monocropping). 

Specialty crops are often associated with produce that requires more intensive care and specialized growing conditions as compared to larger-scale operations. These farmers often employ sustainable farming practices aiming to meet the demands of consumers, restaurants, and other wholesale clients seeking distinct and locally sourced ingredients.

Interested?

Visit MIFFS’ website to view and download the guide. While you’re at it, peruse the site for a variety of resources and contact information for a team of enthusiastic supporters of Michigan farmers.

Emily Row is the Brand and Media Manager at Taste the Local Difference. You may contact her via email [email protected].